Your Single Source of Truth
Performance marketers typically have 5+ browser tabs open - one for each ad platform dashboard. Each shows different numbers, uses different attribution windows, and takes credit for the same conversions. The ONClix Unified Dashboard consolidates everything into one view, giving you the central reporting layer that every marketing attribution platform needs.
Dashboard Features
Real-Time Event Tracking
Every click, conversion, and goal completion appears in your dashboard within seconds. No waiting for overnight data imports or batch processing. Monitor campaign performance as it happens.
Campaign Breakdowns
Slice your data by source, medium, campaign, and network. Drill down from “Google Ads” to specific campaign groups to individual ad sets. Compare performance across channels using the same metrics and attribution model. Data flows in automatically from each connected platform through ad platform integrations.
Conversion Funnel Analysis
Visualize your conversion funnel from first visit to final conversion. Identify exactly where users drop off and which steps in the journey need optimization. See funnel performance broken down by traffic source. Pair this with multi-touch attribution to understand which channels contribute at each stage of the funnel.
Landing Page Performance
Measure which landing pages convert best, which have the highest bounce rates, and how different traffic sources perform on each page. Make data-driven decisions about page optimization and traffic allocation.
UTM Parameter Management
ONClix provides a built-in UTM manager with aliasing support. Map messy, inconsistent UTM parameters from various campaigns into clean, standardized categories. Never lose data to a typo or inconsistent naming convention again.
7 Goal Types
Track conversions beyond simple pageviews:
- Pageview - user visits a specific URL
- Click - user clicks a specific element
- Event - custom JavaScript events
- Custom - API-based custom conversions
- Tel - phone number clicks
- Mailto - email link clicks
- Outbound - external link clicks
ONClix can auto-detect goals on your site, saving you from manually configuring each conversion action.
Free vs. Pro Dashboard
| Feature | Free Plan | Pro Plan |
|---|---|---|
| Real-time tracking | Yes | Yes |
| Event logging | 10,000/mo | 500,000/mo |
| Campaign breakdowns | Basic | Advanced |
| Funnel analysis | - | Yes |
| Landing page tracking | - | Yes |
| UTM management | - | Yes |
| Data retention | 30 days | 1 year |
Getting Started
The dashboard starts populating data the moment you add the ONClix tracking script to your site. No additional configuration required for basic tracking - advanced features like funnel analysis and UTM management are available on the Pro plan.